Tech

Nintendo hikes Switch 2 prices, revises console costs in Japan, US, Canada, and Europe


Nintendo has announced price increases for both the Switch and Switch 2 in Japan. In the US, Canada, and Europe, only the Switch 2 will be affected.

The decision, announced with Nintendo’s latest financial results, was made “in light of changes in market conditions and after considering the global outlook.”

“We sincerely apologise for the impact these price revisions may have on our customers and other stakeholders, and we deeply appreciate your understanding.”

Nintendo stated that price revisions for the Switch 2 and Switch will be implemented in other regions. Further details will be provided by its overseas subsidiaries.

Price revisions for the Switch 2 and Switch consoles in Japan will take effect on May 25, 2026:

Nintendo Switch 2 Current Price Revised Price
Nintendo Switch 2 Japanese-Language System (Japan Only) ¥49,980 ¥59,980

*The price of the Nintendo Switch 2 multilanguage system available from the My Nintendo Store will remain unchanged

Nintendo Switch Current Price Revised Price
Nintendo Switch (OLED Model) ¥37,980 ¥47,980
Nintendo Switch ¥32,978 ¥43,980
Nintendo Switch Lite ¥21,978 ¥29,980

In the US, Canada, and Europe, price changes will take effect on September 1, 2026:

United States Current Price Revised Price
Nintendo Switch 2 $449.99 $499.99

*Prices shown do not include tax

Canada Current Price Revised Price
Nintendo Switch 2 $629.99 $679.99

*Prices shown do not include tax

Europe (My Nintendo Store) Current Price Revised Price
Nintendo Switch 2 €469.99 €499.99

*Prices shown do not include tax

Nintendo also announced price changes for its Nintendo Switch Online subscription service in Japan, effective July 1, 2026:

Nintendo Switch Online Current Price Revised Price
Individual Membership (1 month) ¥306 ¥400
Individual membership (3 months) ¥815 ¥1,000
Individual membership (12 months) ¥2,400 ¥3,000
Family membership (12 months) ¥4,500 ¥5,800
Nintendo Switch Online + Expansion Pack Current Price Revised Price
Individual membership (12 months) ¥4,900 ¥5,900
Family membership (12 months) ¥8,900 ¥9,900

Planned price revisions for South Korea will be announced at a later date.

Nintendo president Shuntaro Furukawa previously stated that the firm was not ruling out future price increases due to the ongoing shortage of memory components.

“Any decision to change the price will be determined comprehensively, taking into consideration not only profitability, but also other factors like the platform’s installed base, sales trends, and the market environment,” he said.

“If the rise in memory prices continues for longer than expected, it may start to have an effect on hardware profitability. In this case, we will examine various factors to determine how to handle the situation.”



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