Microsoft Copilot app is now appearing on LG TVs after a recent software update, and some say it’s another example of the tech industry forcing AI on consumers who are not asking for it.
The app is not deletable, according to one LG TV owner on Reddit. “When something is pushed this hard it begins to grate,” writes a commenter.
LG and Samsung both announced their Copilot integrations in January 2025 at the CES technology conference. LG highlighted it as a new perk of its latest OLED evo TVs, but we haven’t heard much since then.
Samsung installed the Microsoft Copilot app in late August on its 2025 smart TV lineup. You can talk to it through the mic button on the remote, asking for things like show recaps, content recommendations, and trivia, such as, “Who was the voice actor for that character?” This could be a helpful addition to the viewing experience, provided it works as intended.
LG has not announced the app’s official arrival, and did not respond to our request for comment. The icon appears pinned to the home screen on the Reddit post. It acts as a shortcut to a web-based Copilot interface, not the native application LG initially promised, according to Tom’s Hardware.
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However, the rub is not what the app can do, it’s that it’s not removable unless you disconnect the TV from the internet, but that could disable some features and prevent future updates.
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