Croma has launched Phase 2 of its Everything Apple sale, focusing on layered discounts to make premium Apple products more accessible. The standout deal is on the iPhone 17, which can be bought for an effective price of Rs 44,768 through a mix of exchange offers, bonuses, and ecosystem benefits rather than a direct price cut. Running from May 1 to May 16, the sale also includes deals across MacBook, iPad, AirPods, and Apple Watch, giving buyers multiple ways to maximise savings.
Croma is offering the iPhone 17 (256GB), originally priced at Rs 82,900, at an effective price of Rs 44,768, but only through a combination of stacked offers. These include an exchange value of up to Rs 23,500 on an old device, an additional exchange bonus of up to Rs 8,000, a coupon discount of up to Rs 1,658, and Tata Neu Coins benefits worth up to Rs 4,974. The final price ultimately depends on the condition of the exchanged smartphone and eligibility for these layered benefits.
ALSO SEE: Apple’s iPhone 18 Pro Max Could Get a Smaller Dynamic Island, Leak Suggests
Beyond the iPhone 17, the sale also features deals on older models. The iPhone 15 (128GB) is available at an effective price of Rs 36,891, while the iPhone 16 (128GB) can be bought for Rs 40,041. Similar to the flagship deal, these prices are achieved through a mix of exchange offers, bank discounts, and coupons rather than straightforward price cuts.
What sets this sale apart is its focus on layered pricing instead of flat discounts. Buyers can combine multiple benefits, such as exchange offers, additional bonuses, bank and card-based deals, Tata Neu rewards, EMI plans, and even student benefitsto significantly reduce the final purchase price. This approach gives flexibility but also means the “headline” price isn’t guaranteed for every buyer.
The Everything Apple Sale Phase 2 is running from May 1 to May 16 across both online and offline Croma stores. However, final pricing may vary depending on stock availability, city, and individual eligibility for exchange and bank offers, making it important for buyers to check the exact breakdown before purchasing.
ALSO SEE: Samsung Galaxy S26 Ultra Gets First Major Discount Of Up to Rs 9,000: Check Deal