Never-before-seen camera angles and cinematic content also went viral worldwide, including one clip that exploded across platforms and even drew reactions from the players themselves.
Mr Sanjog Gupta, ICC CEO, said: “The ICC Women’s Cricket World Cup 2025 has redefined what is possible for women’s sport on the global stage. The scale of digital engagement reflects not just the passion of fans, but the power of the athletes, the stories, and the cricket they produced. This tournament has ignited a deeper emotional connection with audiences worldwide and accelerated the momentum of women’s cricket in an unprecedented way.
These results reaffirm our long-term commitment to elevating the women’s game, through stronger events, broader access, greater investment and a digital strategy that brings fans closer to every moment.”
